Tera Digital Publishing S.r.l

Press

Monday, January 07, 2008

El Pais (Colombia) reaffirms commitment to Tera’s GN3

El Pais, the Cali, Colombia-based daily, has reaffirmed its commitment to Tera Digital Publishing’s GN3 Editorial Content Management system with the purchase of an additional 35 seats of Ted reporter’s module and Fred pagination. The original purchase and the upgrade were handled through GSI, Tera’s exclusive distributor for Latin America.

At the time of the El Pais’ original GN3 purchase, Hernando Palcios El Pais Production manager said, ‘‘The decision to invest in this editorial solution was based on comparing other hybrid systems with different vendors, which in the end didn’t offer a complete solution. With GSI, we got one vendor, and an integrated and customized solution based on standard and proven technologies. The reference of many GSI customers who use its software products made my decision very easy.’’

Tera customers are the most loyal in the industry. In Tera’s 17-year existence, Tera has lost only one customer (through an acquisition), giving Tera an unmatched lifetime retention rate of over 99.6%.

‘‘Our customer’s are loyal because of three things: The quality of our products, the quality of our personnel, and the quality of our resellers, such as GSI,’’ said John Juliano, Tera’s Manager of Worldwide Marketing and Reseller Relations.

‘‘Tera’s commitment to providing technically elegant, up-to-date, forward-looking products, means our customers stay current rather than look elsewhere,’’ he continued.

El Pais’ 2005 purchase of the GN3 system, included Tera’s Tark archiving system and Site Manager, Tera’s internet production module. Using GN3, El Pais is at the leading edge of technology producing both its newspaper and website fast and efficiently. The addition of 35 new seats will allow El Pais to expand its operations and offer greater flexibility in its print and web publications.

Founded on April 23rd, 1950, El Pais is a historical Colombian newspaper. For 58 years, El Pais has provided daily news and information, taking the lead position among the Colombian newspapers with its extensive coverage.

Tera is a leader in Latin America with almost 60 titles installed. El Pais is one of many Tera Latin American customers.

Tera is a worldwide leader in Newspaper Editorial Content Management. More than 300 newspapers on five continents use Tera’s GN3 editorial content management system to produce their newspapers and web sites. Tera’s Digital Asset Management and Archiving system, Tark, is long-regarded as the premium newspaper archival product.

Founded in 1995, GSI is a leader in the integration of total solutions for the production of newspapers. The company has established a solid reputation based on the high level of quality that characterizes its services and on an extensive portfolio of prestigious clients.

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